Cindy van den Bremen created the first sports hijab seventeen years ago, so yesterday’s announcement that Nike will debut sports hijabs for Muslim women in 2018 has been a long time coming. “My initial reaction was, ‘Finally!’” she told Glossy. “We’ve been knocking on doors for the past seventeen years, but it was too early,” she said of her attempts to sell the idea to larger brands, including Nike. “There was no urgency yet from a big brand perspective."
read full article here.